Category: Digital Media
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A Simpler Approach for Small Business Owners If you’ve ever looked at marketing advice online and felt exhausted before you’ve even started, you’re not alone. Everywhere you look, someone is telling you to post every day, create videos, launch a podcast, send weekly newsletters, rank first on Google, network constantly, and somehow be active on…
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Why Most Businesses Get Knocked Out Before the Quarter-Finals Every four years, the world becomes obsessed with men’s football. Entire countries unite behind their teams. Pundits make bold predictions. Fans celebrate wildly after one good result and panic after a bad one. To me, this echoes the talk about SEO. Maybe it should, because SEO…
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If you own a small business, there’s a good chance you’ve heard of Google Search Console. Maybe you’ve never really used it. Or maybe you logged in once, got overwhelmed by charts and technical terms, and never went back. As an SEO expert, I want to tell you that you do not need to be…